“Strategy without tactics is the slowest route to victory, tactics without strategy is the noise before defeat.”

Sun Tsu

Hi, I’m Tricia. I’ve been involved in marketing in one form or another all my working life. I have a proven track record of success in strategic marketing, building brands and engaging audiences.

I am passionate about marketing, creating and growing brands, and I’m dedicated to providing the best customer experience for my clients.

I can confidently provide a range of integrated marketing solutions which help you develop your business and if I can’t make it happen I’m sure to know a wo/man that can. Over the years I have build up a network of skilled and like minded marketing specialists across all areas of marketing from SEO, design, branding, web development, PR, copy writing, PPC to name a few, that I can bring into any project should the need arise to make sure you get the results you need.

I have a degree in Marketing as well as Post Graduate Diploma in Digital Marketing Strategy from the IDM, am IDM Certified in Social Media and Strategy as well as PPC and SEO. I love learning new things about this industry and I’m constantly looking at new tactics or ideas.

I’m flexible. You can work with me on a single project or longer-term on-going basis. I can lead your team and be your virtual Marketing Director or I can fit in with an existing department and provide additional support.

WHAT MY CLIENTS SAY

Tricia is an experienced marketing communications expert who has provided us with some valuable insights into our brands and brought our customers’ needs to life. Information which has, and will continue, to influence our future marketing direction. Tricia’s approach is thoughtful, respectful and politically sensitive. She engenders trust and has the ability to settle quickly into a team and to lead them to deliver effectively. It has been a pleasure to work with Tricia.

Mark Townsend

Managing Director, Frontline at BGL Group

2019-09-03T10:04:30+00:00

Mark Townsend

Managing Director, Frontline at BGL Group

Tricia is an experienced marketing communications expert who has provided us with some valuable insights into our brands and brought our customers’ needs to life. Information which has, and will continue, to influence our future marketing direction. Tricia’s approach is thoughtful, respectful and politically sensitive. She engenders trust and has the ability to settle quickly into a team and to lead them to deliver effectively. It has been a pleasure to work with Tricia.
Tricia's attention to detail is legendary. The fact that she combines this with a Stakhanovite work ethic and real insight into what makes marketing campaigns effective make her an absolute pleasure to work with as a colleague. She is unafraid to challenge where appropriate, and always happy to reach out to her network to sense-check progress or ensure that her output is the best it possibly can be.

barclaycard

Andy Storrar

Head of Digital, Barclaycard Business

2019-09-03T10:05:29+00:00

Andy Storrar

Head of Digital, Barclaycard Business

barclaycard
Tricia's attention to detail is legendary. The fact that she combines this with a Stakhanovite work ethic and real insight into what makes marketing campaigns effective make her an absolute pleasure to work with as a colleague. She is unafraid to challenge where appropriate, and always happy to reach out to her network to sense-check progress or ensure that her output is the best it possibly can be.
Tricia did an amazing job developing a brand new customer value proposition for our large and international corporate customers. With her passion for keeping the customer at the centre of everything she does, Tricia led our business through a robust development framework to produce a truly differentiated value proposition that will enable our business to capitalise on significant opportunities identified.

Ian Crumpton

Head of Customer Strategy, Europe at Elavon Financial Services

2019-09-03T10:06:40+00:00

Ian Crumpton

Head of Customer Strategy, Europe at Elavon Financial Services

Tricia did an amazing job developing a brand new customer value proposition for our large and international corporate customers. With her passion for keeping the customer at the centre of everything she does, Tricia led our business through a robust development framework to produce a truly differentiated value proposition that will enable our business to capitalise on significant opportunities identified.
Tricia is a great to work with. Her enthusiasm and ambition really drives projects through to rewarding completions. She is great at ensuring she has the right team on the job and strives for a collaborative approach.
I hope to work with her again in the future and have no hesitation in recommending her.

Lynsey Thomson

Account Director at Story

2019-09-03T10:07:05+00:00

Lynsey Thomson

Account Director at Story

Tricia is a great to work with. Her enthusiasm and ambition really drives projects through to rewarding completions. She is great at ensuring she has the right team on the job and strives for a collaborative approach. I hope to work with her again in the future and have no hesitation in recommending her.
We engaged with Tricia to perform a Marketing audit on our business and ultimately create a cohesive Marketing strategy to help us shape and fulfil our long term growth targets. We were highly impressed with Tricia’s professionalism, marketing expertise and ability to integrate with our employees and clients alike. We would highly recommend Tricia.

Outlook Logo

Jason Farmer

Digital Director at The Outlook Creative Group.

2019-09-03T10:07:24+00:00

Jason Farmer

Digital Director at The Outlook Creative Group.

Outlook Logo
We engaged with Tricia to perform a Marketing audit on our business and ultimately create a cohesive Marketing strategy to help us shape and fulfil our long term growth targets. We were highly impressed with Tricia’s professionalism, marketing expertise and ability to integrate with our employees and clients alike. We would highly recommend Tricia.
Tricia has managed to balance the idiosyncratic culture that drives small business thinking with the discipline of sound marketing delivery. She understood the limits of our budget and remained flexible and agile to our evolving business landscape. Tricia has worked consistently well with our clients to help develop their marketing strategy and has proven to be able to hold her own when the right decisions need to be made.

Craig Castell

MD Creative Example

2019-09-03T10:08:05+00:00

Craig Castell

MD Creative Example

Tricia has managed to balance the idiosyncratic culture that drives small business thinking with the discipline of sound marketing delivery. She understood the limits of our budget and remained flexible and agile to our evolving business landscape. Tricia has worked consistently well with our clients to help develop their marketing strategy and has proven to be able to hold her own when the right decisions need to be made.